Now – it is hard. Start-ups always are. No history, no reputation, no customer-base and very limited resources.
But there is something more to it: I don’t need to care about Corporate Image, brand, expectations, not even really what people think: I can use the logo I like, the background I like, say what I like – and do what I can afford.
I don’t say I’m doing this most wisely – but at least this page, my Facebook page is how I like it. On my forums, freelance-boards, etc – I can go the employer proposing a project and say its nonsense
So – there is more to start-ups then just the difficulties.
All the best,